Zendaya Unveils Prada Beauty’s “Paradoxe Sweet Chemistry”
Prada Beauty is expanding its “Paradoxe” fragrance line with “Paradoxe Sweet Chemistry,” the collection’s first fruity floral Eau de Parfum since its 2022 debut. For the campaign, global ambassador Zendaya is extending her partnership with the brand — further marking the next chapter for
ROSALÍA Reunites With Calvin Klein
Calvin Klein has unveiled the newest addition to its “Euphoria” lineup: “Euphoria Signature Elixir.” Fronting the global campaign is GRAMMY Award-winning artist and longtime “Euphoria” face ROSALÍA, tapped again to embody the perfume’s bold, modern take on femininity. Inspired by the
Giorgio Armani Taps J Balvin to Be Fragrance Ambassador
Giorgio Armani has named J Balvin its newest U.S. Fragrance Ambassador, tapping the reggaeton singer to front its newest scent, “I WILL” Eau de Parfum. The partnership leans on Balvin’s own story, as he’s an artist known for reshaping global music while staying rooted in his Colombian identi
Dua Lipa Highlights YSL Beauty’s Newest “Libre” Perfume
YSL Beauty is yet again expanding its “Libre” collection with “Libre Santal Couture,” the line’s first floral woody Eau de Parfum. Global ambassador Dua Lipa fronts the new campaign, shot in the South African desert under director Romain Wygas, built around the warm sandalwood accord that
Dior Beauty Releases an Anime-Inspired Film in Honor of “Miss Dior”
In honor of “Miss Dior,” the fragrance that helped define the house of Dior, the brand has partnered with French animation studio Remembers on an anime-inspired short film starring the scent as its own animated heroine. Directed by Remembers co-founder Ugo Bienvenu, the project marks the first t
Louis Vuitton and Pat McGrath Announce La Beauté’s First-Ever Lip Liner
Louis Vuitton is expanding La Beauté with a new addition to its growing makeup lineup. Following the debut collection of lipsticks, lip balms and eyeshadow palettes, the brand is introducing the LV Crayon — a first-of-its-kind monogram-shaped lip liner conceived by creative director Dame Pat McGr
Chanel Announces Gracie Abrams as the Face of “Coco Mademoiselle”
Gracie Abrams is officially the face of Chanel‘s “Coco Mademoiselle,” fronting the fragrance‘s latest iteration, “Crush Absolu.” The Grammy-nominated singer-songwriter is already a house ambassador, but now steps into the role as a result of her boldness and elegance — which Chanel say
Miu Miu Beauty Taps Little Simz to Be Its Newest Ambassador
Little Simz has just been named the U.K. ambassador of Miu Miu Beauty‘s fragrance universe, joining the house as it enters a new chapter defined by fearless, emotionally driven creativity. According to the brand, the rapper and actor effortlessly reflects Miu Miu Beauty’s affinity for instinct a
Rhode Announces Its First-Ever Bronzer and Highlighter
Hailey Bieber‘s cult-favorite beauty brand Rhode just unveiled its summer collection. In addition to two new launches and fresh shades of its beloved hero products, the brand is also introducing merch staples for the hot weather. Of the new products, there’s the Pocket Bronze, a sunkissed take o
Kendall Jenner Is in Her K-Beauty Era
Korean skincare brand Anua has officially unveiled Kendall Jenner as its first-ever global brand ambassador. Citing her signature minimalist beauty aesthetic and straightforward skincare philospohy, the K-beauty brand says the partnership plans to bring its ethos of easy-to-use skincare to a wider g
