Emma Watson Is the New Face of Prada Beauty
Prada just announced that British actor, activist and UN Women Goodwill Ambassador Emma Watson is to be the new face of the brand’s upcoming women’s fragrance. Prada shared further news of the partnership on its Prada Beauty Instagram account, stating that “Emma Watson is Prada Beauty. Our mus
Westman Atelier Unveils New Skincare and Makeup Hybrid
Westman Atelier releases the next level of skincare and makeup hybrids with its latest launch, Vital Skincare Complexion Drops. Vital Skincare Complexion Drops provide instant hydration with breathable light to medium coverage. The skin tint is available in 16 forgiving shades, with four new hues to
Fenty Skin’s New Face and Body Cleansing Bar Embodies Self-Care
Fenty Skin has merged skincare and body care into a one-stop shop with the release of its Cocoa Cleans’r Soothing All-Over Cleansing Bar. The cleansing bar is designed to gently wash away dirt, oil and impurities while nourishing the face and body, leaving skin feeling supple, smooth and well cond
Quinta Brunson Is Tapped To Be the New Face of OLAY
Actor, producer, writer and comedian Quinta Brunson is not only an Emmy nominee but also the new face of OLAY. Brunson jump started her role by gracing her first campaign for the brand’s newly released Retinol 24 + Peptide Night collection. For Brunson, the new role is a personal as she is on a mi
Fans Are Losing It Over Adam Driver’s Thirst-Inducing Burberry Campaign
The internet’s ex-Marine boyfriend, Adam Driver, has reprised his hottest role to date: turning into a centaur for Burberry Hero, a fragrance that promises its wearers the sex appeal of a half-human, half-horse. Last summer, the British maison sent the blogosphere into heat by tapping the chis
The Best New Beauty Launches of July 2022
After taking a two-week-long vacation that included ample time to mess around with new beauty launches, I’m pleased to return with your monthly report on WTF is actually worth buying. While June was all about scorch-proof skincare (heatwave, anyone?), July brought the drama with bold, out-ther
LOEWE Paula’s Ibiza Wants You to Smell Like a Hedonistic Balearic Paradise
LOEWE Paula’s Ibiza just unveiled its new line of bath products, drawing inspiration from Balearic life. Staying true to the Paula’s Ibiza ethos, the collection oozes hedonism and opulence encased in a joyful and sensual packaging. The new range consists of a body scrub, body lotion and a reinvi
Yara Shahidi and Natalie Portman Star in Rouge Dior Forever Lipstick Campaign
Dior Beauty has released a new campaign for Rouge Dior Forever lipstick, starring Yara Shahidi and Natalie Portman. Directed by Arnaud Uyttenhove, Shahidi and Portman are filmed with models in an open and dry landscape with undulating hills. The actors, along with other women throughout the clips, a
HAECKELS HAS BEEN GIVEN A REBRAND: SKINCARE, SUSTAINABLE
Since its inception 10 years ago, Haeckels has been delivering sustainable and science-backed products in the realm of skincare. Describing itself as “an amplifier of the natural world,” Haeckels – which is named after famed marine botanist Ernst Haeckel – was born out of the sandy beaches o
4 Face Oils That Can Work as Hair Treatments
With the world slowly returning to normal, time is now not on our side regarding the beauty routines we’ve adopted. When wanting to beat the morning rush, nothing is better than a multi-tasking formula that you can use on your skin and hair. To circumvent you cutting down on your skincare and hair