Introducing H&M&REDSTAGE: H&M and GIVĒON unite to celebrate style, sound and emerging musical talent
H&M is launching H&M&REDSTAGE, a new music initiative exploring how style and fashion shape artistic expression and identity. The project brings established global artists together with rising stars to create new renditions of major tracks in a pioneering exploration of style and sound.
Stray Kids’ Hyunjin Is GUESS’ New Global Brand Ambassador
Stray Kids’ Hyunjin is GUESS’ new global ambassador, with the brand tapping the K-pop idol for its latest denim campaign. Bringing his creativity and style to the American brand, Hyunjin’s global influence is a major plus for GUESS. Fronting the “Modern Heritage”campaign, GUESS JEANS intro
Nike Reveals Three Style-First Silhouettes for Women
Nike’s on a mission to change women’s sportswear again, launching the First Sight footwear collection designed to fill a niche in the industry. Bringing futuristic, fashion-forward designs into the performance gear space, First Sight is full of unique, versatile and bold silhouettes, made with N
ASICS and HAL STUDIOS Debut Collaborative GEL-NYC 2.0
ASICS is proud to present the HAL STUDIOS x ASICS GEL-NYC™ 2.0, the first instalment of the H.S.D.T. Signature Series. The collaboration reinterprets the GEL-NYC™ 2.0 through a concept-led lens that blends ASICS’ running DNA with HAL STUDIOS’ philosophy-driven approach to material, c
PUMA and Madhappy’s New Collab Is a Pastel-Colored Dream
PUMA and Madhappy just unveiled their second collaboration, reimagining the German sportswear brand’s athletic silhouettes in soft pastels for the new season. The Los Angeles-based brand brings its lighthearted aesthetic to the link-up, resulting in Easter egg-colored tracksuits, sets and sneakers
ROSALÍA Fronts New Balance’s New 204L Campaign
ROSALÍA is going back to her New Balance roots, fronting the new campaign for the brand’s 204L sneaker. The brand ambassador debuted the sneaker when she was first announced as a new face of New Balance, and for the latest iteration of the shoe, the award-winning artist is back. In a campaign sho
Samuel L. Jackson Checks Into “Hotel Superstar” for adidas Originals’ Spring 2026 Campaign
“Some places are like people: some shine and some don’t.” Those foreboding words, spoken by Dick Hallorann, the compassionate telepath in Stanley Kubrick’s The Shining, still hold true in just about every context today, and maybe most potently within the world of sneakers. Some desig
Coach Enters Its Literary Girl Era
We already declared this year the era of the literary-It girl, and Coach just agreed. For its SS26 campaign, titled “Explore Your Story,” the brand features the fan favorite Tabby bag with an all-new collection of readable book charms. Inspired by the renewed cultural embrace of reading and long
Glenn Martens Curates a Garden of Earthly Delights for Diesel FW26
Diesel just turned the runway into a forensic crime scene of nearly 50 years of partying for its Fall/Winter 2026 collection presented at Milan Fashion Week. Creative director Glenn Martens is leaning into the chaotic energy of the morning after, delivering a wardrobe designed for those who wake up
A$AP Rocky’s Latest Ray-Ban Collection Is Here
A$AP Rocky and Ray-Ban are back at it again, launching the artist’s new collection for the eyewear brand. This time, it’s all about heavy metal as he marks his first-year anniversary as the brand’s creative director. Tapping rap icon Nas for the campaign, the “New Metal” collection feature