BAPE and adidas Join Forces for Soccer Collection
adidas and BAPE have collaborated on a new soccer collection that blends the Japanese label’s streetwear sensibility with the spirit of the world’s most popular sport. The collection is headlined by two new takes on adidas’ pinnacle soccer cleats: the Predator Elite FT and the F50 Elite Firm G
Nike’s New Campaign Just Reimagined Its Signature Slogan
Nike just launched its latest campaign with a slogan swapover, introducing the brand to a new generation. The famous “Just Do It” tagline is changed to “Why Do It?” in a move to connect with young athletes and reframe success as a choice, encouraging them to create their own next chapter. Ni
Our Favorite Fashion Moments From the 2025 US Open So Far
This year’s US Open kicked off on August 24 with the first round of singles matches, and has since seen numerous celeb appearances, fashion moments and some seriously tense tennis. Seeing fashion moments at this year’s tournament is hardly surprising, given we’ve seen a ton of sports stars in
Netball SA unveil new SPAR Proteas kit
Global sports company PUMA and Netball South Africa today unveiled the bold new 2025/26 Home and Away kits which will debut when the SPAR Proteas women’s team embarks on their upcoming six test Australasian tour. The vibrant graphic executed on the side panels of the new Home (Green) and Away (Wh
Y-3 Leaves It All on the Tennis Court for Fall/Winter 2025
Making its on-court debut at the final major tournament of the season, Y-3‘s newest tennis collection is a sight for sore eyes. Blending performance-driven apparel with fashion-forward designs, the new release is designed with the world’s best tennis players in mind. Along with apparel, the coll
On’s New FW25 Campaign Features Four Major Athletes and a Brand New Shoe
On just dropped its Fall/Winter 2025 campaign featuring four major athletes and a new shoe. The sports stars include Ben Shelton, Iga Świątek, Ditaji Kambundji and Andri Ragettli, who train across various disciplines to compete at the highest level. Whether building power on the tennis courts, end
Venezia FC and NOCTA Release ’90s-Inspired Goalkeeper Jerseys
Venezia FC and Drake‘s NOCTA have released their 25/26 Goalkeeper Jerseys, continuing their “Home Ground” campaign and its fusion of sport and culture. This collection pays homage to the bold style of the 1990s, an era when goalkeeper kits were vibrant declarations of personality and identity.
Man City Reveal Rain-Inspired 2025/26 Third Shirt Design From PUMA
Global sports company PUMA and Manchester City have today launched the Club’s Third kit for the 2025/26 season, inspired by, and as a tribute to, the famous Mancunian weather. This kit is for the City that plays in the rain. Manchester City is a symbol of the people, the culture, and the spirit of
Kendall Jenner Debuts Alo’s Fall 2025 Collection
Fresh off the back of its recent sneaker launch, the Los Angeles-based lifestyle label ALO is back with another major release. Teaming up with Kendall Jenner, the brand’s new Fall 2025 campaign sees the model sporting the message that “Luxury Is Wellness.” Captured at Amangiri in Utah, the new
Mattel Just Announced a New Venus Williams Barbie Doll
To honor the legendary tennis player, Mattel is releasing a new Venus Williams Barbie doll as part of its Inspiring Women Series. Stated in a press release, the series “pays tribute to incredible heroines of their time,” honoring the women who took risks, championed change and paved the way for