Nia Long’s Latest Campaign With Estée Lauder Is All About Self Care

Estée Lauder‘s latest campaign with Nia Long is emphasizing the importance of a good skincare routine. In addition to the video inspired by the Estée Lauder’s Advanced Night Repair Serum, the brand has also recently announced the actor as the first-ever North American brand ambassador.

Harping on all of the nostalgic rom-coms Long stars in, “The One” campaign is a cheeky twist on the classic date night trope. In the video, the actor puts her own self care routine above a romantic interest — citing that the Advanced Night Repair Serum actually delivers on its promises. “[Long] taps into her 36-year legacy as a cultural icon and celebrates a woman who confidently knows what she wants and never compromises,” the brand says in a press release.