Off-White™ SS23 Confirms Blue Is the New Black

Last September, Ib Kamara debuted his first collection for Virgil Abloh’s Off-White™ and it was encased in a rich cobalt blue. Now, the vibrant shade is leading the charge for the brand’s newly released Spring/Summer 2023 campaign.

Building on the “Celebration” runway show, the campaign extends the collection’s celebration of life alongside its challenge of societal notions themes. From the atelier to the street, the Thibaut Grevet-shot campaign reveals tailoring updated with modern silhouettes and textured detailing alongside the highlighted leather motocross pieces. Alongside cobalt blue, classic black and subtle inserts of white encompass the pictured collection pieces.

Take a look at the campaign in the gallery above. Select pieces from Off-White™’s SS23 collection are available now for pre-order online.

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