A$AP Rocky Unveils His New PUMA Suede ’94 Sneaker

Get ready to shake up your sneaker rotation, because the ultimate throwback is officially here. A$AP Rocky is tapping deep into his New York roots to revive a legendary silhouette from the archive: the A$AP ROCKY x PUMA Suede ’94.

Serving nostalgia from hip-hop’s golden era, this drop is a love letter to 1994 New York street culture. For the artist, the release is incredibly personal. In a press release, he said “I remember when my mom bought me my first pair of suedes,” recalling how style icons like Walt “Clyde” Frazier made the sneaker an absolute must-have. Now, he’s bringing that feeling back, stitch-for-stitch.

The sneaker boasts an edgy, raw hem padded tongue, a retro woven label and a sleeker, slimmer tooling shape. Adding a touch of effortless glamour, the pair features a bespoke gold PUMA lace keeper and arrives in a custom shoebox. A full retro PUMA logo is stamped on the quarter panel — a historic, standout design first that makes these sneakers instantly identifiable.

Whether you style them up or down, these sneakers offer the perfect blend of nostalgia, edge and effortless street style.

The A$AP ROCKY x PUMA Suede ’94 will be available to purchase starting July 16 on the PUMA website and select retailers.

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