Diesel Readies First Collaborative Capsule With Thug Club
Diesel has tapped Seoul’s rising streetwear imprint Thug Club for its latest global capsule, marking the brands’ first-ever full collaboration. Founded in 2018 by Jiyool Kwon, Thug Club draws on hip-hop, motorcycle culture and the raw energy of Itaewon, fusing oversized silhouettes, silver hardware, exposed seams and DIY distressing under its signature “TC” logo. The label’s underground cred has already reached A$AP Rocky, CL and Jay Park, positioning this partnership at the crossroads of East-West street style.
Designed as an equal mash-up by Diesel creative director Glenn Martens and Thug Club’s Kwon, the eight-piece Diesel x Thug Club collection crystallizes both houses’ DNA. Two hoodies and a T-shirt pair rugged, fade-washed denim with mesh zip-ups, while a moto-inspired trucker jacket and two jean styles feature camouflage treatments, asymmetrical seams and oversized “Diesel” and “TC” branding. A new blended logo – part Diesel, part Thug Club – anchors the capsule, underscoring its ethos of self-expression, freedom and nonconformity.
The Diesel x Thug Club range is currently available worldwide via Diesel’s and Thug Club’s webstore as well as select stores in Asia.
You may also like
JW Anderson’s London Fashion Week Show Was One for the Fangirls
JW Anderson‘s theatrical Fall/Winter 2023 showcase at London Fashion Week was a lot of things, but
Louis Vuitton’s Summer 2022 Capsule Celebrates Spring in the City
Around this time each year, we get a little something special from Louis Vuitton. Though there is no
Fear of God ESSENTIALS Elevates With Summer 2024 Core Collection
Rooted in a fusion of history and modernity, Jerry Lorenzo’s Fear of God has carved out an image o
Post a comment