Jordan Brand Channels Motorsport Energy in New Quai 54 Apparel Collection

Ahead of this year’s Quai 54 streetball tournament in Paris, Jordan Brand has unveiled its latest apparel capsule, dropping June 13. Inspired by Michael Jordan’s well-documented love of motorsports, the collection blends streetball flair with racing aesthetics for a bold new look. Key items in the lineup include two graphic tees, shorts, a hoodie, a tracksuit and a hat, each featuring racing-inspired logos and bold graphics that nod to high-speed culture. The encircled Jumpman logo evokes the look of a luxury car badge, adding to the motorsport vibe.