H&M SS25 Merges ’80s Power Suits with LA Poolside Energy
H&M Studio’s Spring/Summer 2025 collection is a blend of ’80s corporate core and laid-back Los Angeles poolside vibes — think sharp tailoring meets sun-kissed sophistication.
“For SS25, we wanted to capture the essence of the modern power woman,” shares Linda Wikell, Designer at H&M Studio.
We imagined her whole day — not just the office grind, because her strength and sense of style extend far beyond the nine-to-five. She needs it all: sharp tailoring, statement dresses, smart shirting, easy separates and denim.”
The collection marries business and leisure. The pieces combine sharply cut coats and structured blazers with effortlessly chic poolside staples — bodysuits and swimsuits double as standout going-out tops. The capsule celebrates the female silhouette, reinforced by strong shapes while playfully nodding to the executive corporate lifestyle. A corporate color palette of black, grey and white is juxtaposed with vibrant pops of red, blue and green to add an unexpected, energetic twist. The brand’s latest release speaks to a woman who can conquer the boardroom and still own the evening.
The new H&M Studio collection will be available in South Africa from 6 March exclusively on Superbalist
You may also like
Stella McCartney and adidas Race Ahead With the New Rasant
With Y2K indie sleaze back in full swing, footwear is following suit. Isabel Marant high tops, boxin
Daily Paper Covers All Bases With New SS23 Collection
Amsterdam-based label Daily Paper has touched down in North Africa to present its all-new men and wo
Tekla and Stussy Join Forces on Sleepwear and Bedding Collection
There comes a time in life when you find yourself caring about good quality bedding and sleepwear, m
Post a comment