adidas Launch Manchester United 24/25 Home Shirt

Between 1952 and 1957, Manchester United – under the watchful eye of Sir Matt Busby – experimented with with ‘flourescent’ materials to help the players see each other better – the rayon style fabric appeared to be a different shade of red, depending on how light reflected off it under the stadium’s floodlights. And it is this thinking that has inspired the design behind the club’s 24/25 home shirt from adidas, which features different shades of red, combined to form a light to dark red gradient, running down the main body of the shirt.

A final bright, flame-like red insert – in a colour expression never seen before on a Manchester United home kit – runs down the side panel of the jersey and shorts, creating a connecting line that stands out against the stadium backdrop as players are in motion. 

The look is completed with a crew neck, while the adidas three-stripes running down the shoulders, the adidas logo and sponsor logos all feature in a contrasting white colour.

Sam Handy, SVP of Product and Design at adidas said: “The colour red is consistently fundamental to the club’s DNA. There have been many different expressions of it over the years and, for 24/25, we wanted to do something a bit different. We’ve drawn inspiration from shirts that Manchester United experimented with from 1952-57 as floodlights were introduced to stadiums. These were fantastic early examples of creative design in matchwear and were worn by some of the club’s most legendary players. The colour-shifting appearance of these was a big influence in this season’s modern expression of the home kit, designed to capture attention from all angles on pitch.

The on-field version of the kit is available to purchase for R2199, while the fan version is R1399,  with both available to purchase from today via, selected adidas retail stores, and online at adidas.co.za.

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