BOSS Releases Star Studded Campaign as Part of it’s Brand Refresh
BOSS reveals an all-star cast tapped as the collective faces of the Spring/Summer 2022 #BeYourOwnBOSS campaign. The striking social-first campaign, shot by acclaimed fashion photographer Mikael Jansson, was captured on sets around the globe In tandem, BOSS announces a strategic partnership with TikT
An Inside Look into The Anticipated Brutual Fruit ‘You Belong’ Fragrance Launch
The much-anticipated launch of the You Belong to Affect fragrance was revealed at an elegant and beautiful experience and we were joined by some exquisite ladies dressed to the hilt. The #YouBlong Fragrance launch took place at a magnificent venue out in Kleine Rijke and an intimate group
Reebok Revive Legendary ‘Life Is Not A Spectator Sport’ Mantra as a Call to Action
Reebok have gone back into their archive and refreshed a legendary mantra that still rings true today. In 2022, ‘Life Is Not A Spectator Sport’ transcends its imperative athletic origins and enforces the idea of active and passionate participation in all facets of modern living. The revival of t
Kerby Jean-Raymond Announces Departure From Reebok As Global Creative Director
It’s been just over a year since Kerby Jean-Raymond joined Reebok as the label’s global creative director, and now the designer is stepping down from his position. In a statement by Reebok, it is revealed that Kerby’s last day in the role will be March 1, 2022, with the final offer
An icon returns: PUMA Slipstream Lo Beauty and the Beast
The first model of the SLIPSTREAM was a basketball shoe born in 1987 as a successor to the SKY LX. It became an iconic sneaker silhouette, favoured by basketball players on the courts for its performance, stability and cushioning. Off-court, it made its way to the streets, finding a following among
The HUAWEI nova Y9a: An affordable smartphone that doesn’t compromise on specs
One of the most important criteria for youth-focused smartphones is the price. You’re simply not in a position to spend tens of thousands of rands on a device – there are university bills to pay, and the odd party to be had. But that doesn’t mean that you don’t want a smartphone that isn’t